Lego's education unit on Monday announced a new kit designed to use its signature plastic bricks to help kids better ...

TL;DR: Lego Insiders can exchange Insiders points for the Mini Pokémon Center. Points are available to redeem from Feb. 27, ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

LEGO just opened preorders for one of its most anticipated licensed releases ever: the L EGO Pokémon Venusaur, Charizard, and ...

The development of the Smart Play System began in 2017, when Lego researchers studied how children want to play. They found ...

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...

Lego's first-ever showcase at CES 2026 could give us our first look at its upcoming Smart Play system. Here's how to watch ...

The first-ever official LEGO Pokémon sets will be available in the UK, US and Canada in just over a month's time.

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...