Business.com on MSN
How your product packaging can win buyers’ hearts
The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...
For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers. Conventional wisdom held ...
Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...
The packaging category of Fast Company’s Innovation by Design Awards honors innovative uses of materials, graphics, and industrial design to solve packaging problems. This year’s winner, Bambox, is a ...
Dezeen Competitions: The Salmon Packaging Design Competition tasks designers with creating innovative packaging using corrugated cardboard sourced from sustainable and renewable materials. The ...
Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...
Packaging Gateway on MSN
2025 in review: Packaging wins
2025 has been a landmark year for the packaging industry, with regulatory reforms, sustainable materials and innovative design reshaping the sector.
Stacey Leasca is an award-winning journalist with nearly two decades of newsroom experience. She is also the co-founder of Be a Travel Writer, an online course for the next generation of travel ...
The Army’s premier training for military packaging has a new home. The Army Sustainment Command Packaging, Storage, and Containerization Center (PSCC), located on-post at Tobyhanna Army Depot, has ...
Dezeen promotion: packaging for children's pens and a make-up set designed to look like an egg carton are among the winners in the Packaging Design category of the 2021 iF Design Award. The iF Design ...
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